Google Pagespeed Insights

Want to know how well your website is doing? Then use Google Pagespeed Insights . Also called PSI. This shows how fast your website is. Both on desktop and mobile versions. Read more about Google Pagespeed Insights below. Such as what PSI is and how to deploy it.

What is Google Pagespeed Insights?

Google Pagespeed Insights is commonly referred to as PSI. PSI gives you both lab data and field data. Based on that, scores are determined. These are indicated in three categories: good, improvement needed and moderate. This gives you a clear understanding of where you can improve when it comes to speed.(1)

Multiple types of data

Both data are relevant to the performance of your website. Also, both types of data have advantages and disadvantages. The lab data are used to determine your performance score. This is good when this is above 90. Below 50 is moderate. So in between there is room for improvement. Field data are used to determine user experience.

For this purpose, FCP, FID, LCP and CLS are considered. The categories for field data are also given another color: green, orange or red. These colors visually represent which aspects are strong and weaker for the user experience.(2)

Impact on SEO

Google Pagespeed Insights has no direct impact on SEO. Indirectly, the data and analysis provides insight. With those insights, it is possible to improve your speed in certain areas. Faster websites have a better score and thus are shown higher in the search engine. So you use PSI as a tool to improve your SEO. It indicates where this is possible. It is up to you to implement the improvements.

My advice

So our advice is to take advantage of this. With Google Pagespeed Insights, you get useful and targeted insights. Specific areas of your website that are slower are indicated. Maybe your overall performance is fine, but there are certain aspects where it could be faster. You can see that with PSI. This is how Google Pagespeed Insights helps your website toward optimization.

The most complete book on website speed

I’ve written so much about speeding up websites and everything involved that I like to divide it into different sections; general, tools, speed improvement points and tips. Feel free to see and consult all the links below to learn more about tools and tips for speeding up your website.

General

• What is the website speed
• Website speed: The division between marketing and development
• The influence of SEO on UX
• The influence of web design on SEO
• SPAs and SEO
• What are the Google Core Web Vitals?

Tools

• Autoptimize
• Pagespeed.Compare
• W3 Total Cache
• Tools Pingdom
• GTMetrix

Verbter points for speed

• First Contentful Paint (FCP)
• Time To First Byte (TTFB).
• Time To Interactive (TTI).
• Image for Largest view with content (LCP) preloaded
• Enable text compression
• Reduce the CSS
• Total Blocking Time (TBT).
• Speed Index
• Reduce JavaScript
• Largest Contentful Paint
• Avoid an overly large DOM
• Delete unused CSS
• Remove unused JavaScript
• Deliver images in modern layouts
• Connect in advance to required origins
• Preventing obsolete JavaScript from being delivered to modern browsers
• Use an efficient cache policy for static items
• Remove duplicate modules from JavaScript
• Avoid multiple redirects
• Encode images efficiently
• Use lazy loading
• Load important requests in advance

General tips

• Tips for quickly loading a video
• Using Edge SEO for a faster website
• Installing a Content Delivery Network for SEO
• Optimizing images for SEO
• The influence of hosting on SEO