Answer The Public (Free and Dutch)

A clear way to fix your writer’s block is Answer The Public. This tool lists search terms used to improve organic findability. Related search terms are also displayed here. This will give you new ideas for your SEO campaign and insight into the thought processes of consumers. I’ll tell you more about Answer The Public here.

What is Answer The Public?

You can try this tool for free. But if you want to take advantage of all the features, you need a paid package. Answer The Public is a tool that allows you to better meet consumer needs. Based on a search term, you will be presented with a mind map.

How it works

That’s basically how Answer The Public works. For example, you search on the product or service you offer as a business. Based on that, Answer The Public will give you all kinds of related search terms to get higher in Google. That way you know what people are still interested in when they also search for what you offer.

For example, if you are a provider of SEO consulting. By entering consultancy or consultancy + industry as a search term, you can see what else is being searched for. This is displayed in different categories for an even clearer view.

What do I use Answer The Public for?

“Answer The Public” is a popular SEO tool that provides insight into the questions and queries people are asking in search engines. It helps marketers and content creators understand what their target audience is looking for and what interests them. Here’s how to use “Answer The Public” effectively:

1. Enter keywords: Start by entering a broad keyword or topic related to your niche or industry. The tool will generate a series of questions, prepositions and equations revolving around this keyword.
2. Analyze data: The tool displays results in a visual form such as a “search tree” with different branches for queries, prepositions, comparisons, alphabetical and related. This lists the types of searches people do around your chosen topic.
3. Develop content ideas: Use these insights to create content that directly answers your target audience’s questions and needs. This can range from blog posts and articles to infographics and videos.
4. Keyword research: In addition to content ideas, you can also use “Answer The Public” for more extensive keyword research. Identify long-tail keywords to target for higher search engine rankings.
5. Track trends and seasonal topics: Look for patterns in searches to understand trends or seasonal topics within your industry. This can help you plan your content calendar.
6. Competitive Analysis: See what kinds of questions and topics are not being addressed, or not adequately addressed, by your competitors, and use these insights to differentiate yourself.
7. Feedback and Improvement: Analyze the performance of your content based on the insights from “Answer The Public” and keep improving it for better SEO results.

By using “Answer The Public” regularly, you can gain a deeper understanding of what your target audience is really looking for and how you can respond to it with your content and SEO strategies.

Impact on SEO

Search terms are important for your SEO. But Answer The Public does not have this as its goal. The purpose of Answer The Public is to provide insight into what your target audience is thinking. Based on this, it is possible to provide more targeted content. When it comes to SEO, you especially want search terms that will get you high in the results. With Answer The Public’s search terms, you focus on the people rather than the results.

My advice

Answer The Public is a valuable marketing tool. When it comes to SEO, this tool is less important. But no less relevant. You pay per month or per year for the tool. Those who choose to pay annually pay less in total. This investment provides interesting information about your target audience. It allows you to target your online marketing without spending a lot of man hours and thinking about it.