Google Search

Finding out something or visiting a certain website: then you use the Internet very easily and quickly. Internet searches include Google Search. What exactly is Google Search and what features have been added over time? You can read about that here!

What is Google Search?

Google Search is Google’s search engine: it is the most widely used search engine in the world today. Everyone uses Google Search for free, but Google does make a profit, including through advertisements.

The possibilities with Google Search

Google Search has been the most popular and widely used search engine for years, and for good reason: its clear overview, good search results and ever-increasing features have made this service great. For businesses, it is very interesting to advertise through Google Search because almost everyone uses this search engine.

Google Trends provides insight into the search behavior of Internet users on Google Search, making it interesting for advertisers to see which way an advertising campaign is best executed.

The impact of Google Search on SEO

Google Search has very big impact on the SEO of a website or page. There is a reason why it is very important that your website is optimized for this search engine: this will make you rank higher in Google Search. It is also possible to use ads through Google Search to be more findable. The impact of Google Search on the SEO is great, but on the other hand, the impact of SEO on the search engine is also very great.

My advice

The interaction between SEO and search engine requires a good and clear approach. There are so many companies present on the Internet that it is difficult to stand out. DIt is possible with SEO, this way it is possible to achieve the optimal results.

Therefore, we recommend hiring an expert to help you optimize your website for Google Search. An SEO specialist knows better than anyone else what issues are important for your site and makes the necessary changes. This way, it won’t cost you time and energy, but you will reap the benefits.


Frequently Asked Questions

What is Google Search?

Google Search is the name of Google’s search engine. For years, it has been by far the most widely used search engine out there. It is a free tool that Google offers us. Mind you, Google does make a profit through ads, for example, but also with user search results.

What is the impact of Google Search on SEO?

Google Search obviously has a very big impact on the SEO of your site. For a high ranking in search results, it is important that you do search engine optimization.

Senior SEO-specialist

Ralf van Veen

Senior SEO-specialist
Five stars
My clients give me a 5.0 on Google out of 75 reviews

I have been working for 10 years as an independent SEO specialist for companies (in the Netherlands and abroad) that want to rank higher in Google in a sustainable manner. During this period I have consulted A-brands, set up large-scale international SEO campaigns and coached global development teams in the field of search engine optimization.

With this broad experience within SEO, I have developed the SEO course and helped hundreds of companies with improved findability in Google in a sustainable and transparent way. For this you can consult my portfolio, references and collaborations.

This article was originally published on 22 March 2024. The last update of this article was on 22 March 2024. The content of this page was written and approved by Ralf van Veen. Learn more about the creation of my articles in my editorial guidelines.

Articles you might like