Avoid huge network payloads

A website should load quickly, and for the user, as little data as possible should be lost here. Avoiding huge network payloads is the best solution in this case. What is Avoiding huge network payloads and how to make your website more attractive to mobile users? You can read about that here!

What is Avoid huge network payloads?

Avoid huge network payloads is advice Google gives to websites available to mobile users. Making some changes regarding network payloads makes your website a lot more accessible and is better for your website’s SEO.

Make your website attractive to mobile users

More and more Internet users are searching websites via mobile devices. Mobile visitors to your page want a website to load as quickly as possible: when there are huge network payloads, it not only costs much more data, but also more money for the user.

One way to avoid huge network payloads is to minimize the number of network requests. The browser uses network requests: these are needed to load a page. But not all of them are always needed, so sometimes there is an overload. Therefore, make sure the maximum size is 1600 kB or less. Our advice tells you how to get this done.

The impact of Avoid huge network payloads on SEO

Avoid huge network payloads definitely impacts the SEO of a website or page. Not only does it lower costs for the user, but your website also loads a lot faster this way. This is attractive to the visitor to your site, as well as to the search engine. It may affect your position in search results.

My advice

There are a number of ways we recommend getting started on avoiding huge network payloads. Recommendations include compressing image files, implementing caching, code resizing and using the WebP format for images. These are small adjustments that allow you to avoid huge network payloads for mobile users. Enlist the help of web hosting to implement this.

Senior SEO-specialist

Ralf van Veen

Senior SEO-specialist
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I have been working for 10 years as an independent SEO specialist for companies (in the Netherlands and abroad) that want to rank higher in Google in a sustainable manner. During this period I have consulted A-brands, set up large-scale international SEO campaigns and coached global development teams in the field of search engine optimization.

With this broad experience within SEO, I have developed the SEO course and helped hundreds of companies with improved findability in Google in a sustainable and transparent way. For this you can consult my portfolio, references and collaborations.

This article was originally published on 22 March 2024. The last update of this article was on 22 March 2024. The content of this page was written and approved by Ralf van Veen. Learn more about the creation of my articles in my editorial guidelines.