Informing a visitor about a particular topic or getting a reader excited: this is exactly the job of a blogger. What exactly is a blogger and to what extent is this smart to apply to your own website? We answer these questions here!

What is a blogger?

A blogger is a person who provides content for a blog. This includes not only text, but also videos, images or other forms of media. Blogger also refers to a blogging platform that allows you to maintain your own blog.

Using blogs on a website

You see it coming by more and more: bloggers. A blogger is someone who creates content for blogs. A blogger writes about his or her daily life, but the content of a blog varies widely. Similarly, there are bloggers who write about a specific topic, such as a country or a product, such as wine.

In this case, blogs are for informing the reader. The use of blogs on a website is smart for informing the visitor, as well as gaining the visitor’s trust and persuasion.

The impact of a blogger on SEO

A blogger himself does not have much impact on the SEO of a website or page, but the blog itself all the more. A good blog contains the right content in the form of text, an image or a video. It’s up to you to determine what kind of content best suits your target audience. A blog with text contains the right keywords that potential customers will find your website on. This generates more traffic on your website, which will cause the search engine to rank your website higher.

My advice

A blog is an ideal way to give visitors more information on relevant topics. In addition, a blog is also very good for the search engine optimization of your website.

We recommend hiring a blogger or SEO specialist to take care of the content on your website. This ensures you not only quality content, but also unique text that helps visitors find your website, where they proceed to make a purchase. Blogs offer many benefits for your website!

Frequently Asked Questions

What is a Blogger?

A blogger is someone who takes care of certain content on behalf of a blog. These can be texts, but also other media forms such as images or video material. Blogger is also the name of a blogging platform where you can create and maintain your own blog.

What is the impact of Blogger on SEO?

By itself, a blogger has basically no impact on SEO. For the blog itself, however, this is true. A blog with good text and the right keywords will help potential customers find your site better. So this will lead to more traffic to your site which will also give you a higher ranking in search results.

Senior SEO-specialist

Ralf van Veen

Senior SEO-specialist
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I have been working for 10 years as an independent SEO specialist for companies (in the Netherlands and abroad) that want to rank higher in Google in a sustainable manner. During this period I have consulted A-brands, set up large-scale international SEO campaigns and coached global development teams in the field of search engine optimization.

With this broad experience within SEO, I have developed the SEO course and helped hundreds of companies with improved findability in Google in a sustainable and transparent way. For this you can consult my portfolio, references and collaborations.

This article was originally published on 22 March 2024. The last update of this article was on 22 March 2024. The content of this page was written and approved by Ralf van Veen. Learn more about the creation of my articles in my editorial guidelines.