SEO help for faster results in Google

SEO, is the process of improving your website so that it appears higher in the search results of search engines such as Google.(1) But why is this important? Imagine having a store on a busy street, but without a signboard. So how do passersby know what you are selling or that you are there at all? SEO help ensures that your online signboard is clear and visible.

How SEO help can transform your website

With the right SEO help, you can ensure that your website is not only found, but also attracts and retains attention. This means a better user experience, higher conversion rates and ultimately more success for your online activities. SEO experts help you with strategies such as optimizing your website structure, improving loading speed and creating quality content that matches what your target audience is looking for.

Starting with SEO help: first steps

The first step in receiving SEO help is to understand your current position. This means analyzing your website to see where improvements are needed. Tools such as Google Analytics and Google Search Console can help. Next, it is essential to set clear goals. Do you want more traffic, higher conversion, or both? Once you know this, you can get focused.

SEO Help: Keyword analysis step by step

Keyword analysis is the heart of any SEO strategy. Start by making a list of relevant topics based on what you know about your business and then research keywords within these topics. Use tools such as Google Keyword Planner or Ubersuggest to see how often certain terms are searched for and the level of competition. Choose keywords with high search frequency and low competition to increase your chances of ranking high.

Technical SEO help: Optimizing your website

Technical SEO ensures that search engines can easily crawl and index your site. This includes optimizing your robots.txt files, implementing a sitemap, improving your site’s load times, and ensuring mobile-friendliness. A technically optimized site not only provides a better user experience, but also increases your chances of ranking higher in search results.

Content SEO Help: Content that scores

Content is king in the world of SEO. The key to successful content is for it to be valuable, informative and relevant to your target audience. Focus on creating content that provides answers to your target audience’s questions. Use your keyword analysis to identify topics that are important to your audience and write detailed, engaging articles that cover those topics. Remember to update your content regularly to keep your website fresh and relevant.

Link building with SEO help: Building a network

Link building is an essential part of SEO and revolves around getting links from other websites to yours.(2) These backlinks act as votes of confidence in the eyes of search engines, allowing you to rank higher in search results.

Start by creating valuable content that people naturally want to share. In addition, you can build relationships with other website owners in your niche and write guest blogs. Remember that quality over quantity in link building.

Local SEO help: putting your business on the map

Local SEO helps you become visible to people searching for products or services in their area.(3) Optimize your Google My Business listing with accurate and up-to-date information, such as your address, phone number and business hours.

Also make sure to include local keywords in your website content and title tags. Collecting positive reviews from satisfied customers can also improve your company’s local visibility and credibility.

SEO help analyze: Measuring is knowing

Analyzing your SEO efforts is crucial to understanding what is working and what needs improvement. Use analytics tools like Google Analytics to monitor your traffic, bounce rate, conversion rates and more.(4)

Also pay attention to your rankings for key keywords and observe how they change over time. This data provides valuable insights that you can use to refine your strategy and improve your SEO performance.

Advanced SEO help

Once you’ve mastered the basics of SEO, it’s time to take your strategy to the next level. This may include delving into more advanced topics such as schema markup, advanced link building strategies, and search intent optimization.

Also consider delving into the world of SEO A/B testing to determine exactly which changes will have the biggest impact on your rankings and traffic. By constantly experimenting and learning, you can ensure that you always stay one step ahead in the ever-changing landscape of search engine optimization.

  1. SEO Starter Guide: The Basics | Google Search Central | Documentation | Google for Developers. (s.d.). Google For Developers. https://developers.google.com/search/docs/fundamentals/seo-starter-guide
  2. Silva, C. (2022, December 1). Link Building for SEO: The Beginner’s Guide. Semrush Blog. https://www.semrush.com/blog/link-building/
  3. Silva, C. (2023b, June 8). Local SEO: What Is It & How to Do It. Semrush Blog. https://www.semrush.com/blog/what-is-local-seo/?kw=&cmp=LM_SRCH_DSA_Blog_EN&label=dsa_pagefeed&Network=g&Device=c&utm_content=683809888525&kwid=dsa-2263819779839&cmpid=18364824154&agpid=151702980450&BU=Core&extid=105156264561&adpos=&gad_source=1&gclid=CjwKCAjwnv-vBhBdEiwABCYQA6-YS5MzhXKfUYrNdPSSSSWden-5JEOmtaIY6XqsfWrtkbdZy4BBsxoC2ZwQAvD_BwE
  4. How Google Analytics works – Analytics Help. (s.d.). https://support.google.com/analytics/answer/12159447?hl=en
Senior SEO-specialist

Ralf van Veen

Senior SEO-specialist
Five stars
My clients give me a 5.0 on Google out of 75 reviews

I have been working for 10 years as an independent SEO specialist for companies (in the Netherlands and abroad) that want to rank higher in Google in a sustainable manner. During this period I have consulted A-brands, set up large-scale international SEO campaigns and coached global development teams in the field of search engine optimization.

With this broad experience within SEO, I have developed the SEO course and helped hundreds of companies with improved findability in Google in a sustainable and transparent way. For this you can consult my portfolio, references and collaborations.

This article was originally published on 27 March 2024. The last update of this article was on 27 March 2024. The content of this page was written and approved by Ralf van Veen. Learn more about the creation of my articles in my editorial guidelines.