What are backlinks and how do you obtain them for SEO?
Backlinks , or inbound links or in links, are hyperlinks from other Web sites to a Web site. For search …
SEO
Use Google even better with my advanced search operators
Google Search Operators are special commands. These are used by SEO specialists to refine search results in Google. Users search …
How do you handle an out-of-stock product for SEO?
When shopping online, nothing is more disappointing than finding the perfect product, only to discover that it is out of …
How long does it take to get results with SEO?
If you’ve ever wondered how long it takes for your new website to appear in Google’s search results, you’re not …
How can you view Google search results abroad?
When getting started with international SEO, it is important to also check the actual Google search results abroad . This …
Google company profile creation and optimization
In this article, I cover the Google Company Profile. This is a tool from Google that helps make a business …
The effect of an about us page on SEO
The “About Us” page uniquely contributes to a brand’s digital image. This page is more than just a company story. …
Optimize category pages for SEO
An online presence that is attractive not only to visitors but also to search engines is essential these days. This …
How do I leverage my homepage for SEO?
The home page is often one of the most important pages for an SEO journey. Not always to rank yourself, …
The 2025 international SEO guide
In this (long) guide, I’ll tell you all about how I, as an SEO expert, have developed the international SEO …
All about “People Also Ask” in Google search results
In the dynamic world of search engine optimization (SEO), “people ask too” (PAA) is a crucial function that SEO specialists …
The wrong name in Google: My guide
I sometimes get requests from clients to change the name of your company on the search results page . Of …
Strategy for market leaders in SEO
Improving SEO position is a challenge these days, especially if the website is already achieving excellent results. CMOs and marketing …
Tips for content gap analysis in Ahrefs
Nowadays it is of great importance for an SEO specialist to know what the competitors are doing. A useful technique …
Strategy for A/B testing within SEO
A/B testing is an essential part of an SEO strategy. These tests make it possible to systematically test different parts …
Perform SEO for web 3.0 (the semantic web)
Web 3.0, or the semantic web, is causing many changes in the way we use the Internet. This affects SEO. …
Using Ahrefs’ Keywords Explorer
For an efficient SEO roadmap, understanding and selecting the right keywords is important. This can be done using Ahrefs. Not …
SEO quote request: my guide
SEO is crucial for digital visibility and attracting the right audience to your website. As a CMO or marketing manager, …
Determine competitive pressure with SEO
Measuring competitive pressure essential for any CMO or marketing manager. In this article, I show how to get behind competitor …
Fill your sales pipeline consistently with SEO
In the dynamic world of digital marketing, leading a steady stream of potential customers to your organization is essential. One …